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Digital Marketing Executive

West London, London, England

Salary £22000 - £25000 per annum + benefits

Description

Digital Marketing Executive / West London / Publishing / £22-25k + Benefits

My client is a leading consumer and business media publishing company on the lookout for highly motivated, analytical Digital Marketing Executive who can work on the creation and execution of digital marketing campaigns to deliver brand and direct objectives.

Key Responsibilities:

Website management:

Manage day to day maintenance of website and liaising with internal support to log and resolve any bugs

Create and manage online content using a content management system (CMS)

PPC campaigns:

Create and manage multiple PPC campaigns worldwide, testing landing pages and analysing results

Email Marketing

Design and send email campaigns on a regular basis, delivering A/B site testing to improve conversion Social Media

Lead Social Media campaigns across relevant platforms

SEO:

Build list of keywords to improve optimization

Other:
Manage a marketing intern
Assist in installing barcode scanners for our partners

Use Google Analytics data to produce regular reports on site conversion and recommend changes

Interpersonal Skills

  • Strong copy writing, communication and presentation skills, with ability to present and explain key information clearly
  • Excellent level of spoken and written English
  • Creative thinker and problem solver
  • Excellent planning, organisational and time management skills, with the ability to work under pressure and to tight deadlines
  • Proven ability to multi-task, manage and prioritise multiple campaigns maintaining a key idea for detail
  • Sound judgement with ability to interpret and analyse complex data and make recommendations

Necessary education/qualifications:

  • Business degree (or equivalent) ideally related to marketing or communication
  • Understanding of analytics platforms such as Google Analytics
  • Knowledge and understanding of AdWords
  • Ideally experienced in WordPress, CMS, SEO good practice
  • Keen eye for design
  • Curious about emerging marketing opportunities -opportunity for training and development
  • Functional understanding of traditional HTML would be an advantage

If you match the above please get in touch today – / 07467940453

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