Product Marketing Manager / Technology / Bath / ££Comp
FWD Thinking are delighted to be working with this super-fast evolving Technology business who are recruiting a Product Marketing Manager to be based in their Bath HQ.
You will be responsible for the creation and management of sales enablement and go-to-market strategies. As Product Marketing Manager, you will ensure the technical features of the proposition are expressed as business benefits that meet the needs of customers and enable consumption of Microsoft products.
You will own value proposition development and will successfully take products to market in order to drive sales and accelerate the customer buying journey.
- Go-to-market strategy
- Market research (including competitor analysis)
- Vertical specific propositions and messaging
- Sales and marketing channels
- Sales enablement
- Value proposition development
- Communicating technical features as business benefits
- Sales training
- Sales and marketing collateral
- Sales presentation development
- Collaborate with other teams across the business on product development
- Liaise with 3rd party vendors to help bring a product to market
Skills and experience required
- Experience in a high growth technical environment is desirable
- Experience in value proposition development
- Communication and leadership skills to bring together stakeholders across the business
- Confident leader and presenter
- Written content for sales and customers
- Knowledge of Microsoft cloud products (Azure, M365, O365) is desirable